Are we witnessing the dawn of the golden age of CRM?

Are we witnessing the dawn of the golden age of CRM?   A long time ago enterprise use of technology was clearly defined – accounting software for the finance team, and security software for the IT team. Now CRM applications are blurring those boundaries, and with Salesforce.com revenue predicted to reach $10bn in just a few years, along with an IPO buzz surrounding SugarCRM, Zendesk, and Atento, CRM is evidently just getting started. Read more >